Citra Indah Group

A company profile website designed to present a long-standing property group with clearer structure, credibility, and project storytelling.

Citra Indah Group cover image

Context

Citra Indah Group needed a new landing page to present the company profile and highlight past projects.

The project was not only about making a page look current. It needed to communicate the group’s vision and expertise while still respecting the company’s long-standing heritage.

Challenge

Company profile sites can easily become vague: a hero, a few claims, some project images, and nothing memorable.

For this project, the page needed to do more useful work. It had to help visitors understand who the group is, what they have built, and why their history matters.

Approach

I handled the end-to-end web design and development process.

The page structure prioritized context before decoration. The goal was to make the company feel established, not old; clear, not generic. Project visibility became a key part of the narrative, because past work was the strongest evidence of credibility.

Outcome

The final direction gave Citra Indah Group a more focused company profile website and a clearer way to present its project history online.

What I Would Refine Next

This case study should later include the original website state, the final site screenshots, and a breakdown of how the information architecture changed.

Project media

Citra Indah Group snapshot 1
Citra Indah Group snapshot 2